Posts tagged event marketing
6 Must-Have Videos Every Startup Business Needs

A startup has plenty on their plate without being overwhelmed with the prospect of creating marketing videos. So deciding which areas of your new business would most benefit from investing in video might not be as straightforward for some as it is for others.

However, when people would rather watch a product video than read about a product, it’s something you should seriously consider.

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How Video from Your Next Conference Can Transform Your Content Strategy

 An event, conference, speaking engagement, panel discussion, fireside chat...call it what you will, it’s an important initiative that so much work and planning goes into.

But all too often, corporate events can be treated like a one-off activity in the grand scheme of your marketing strategy. A live event can be a major opportunity for brand awareness and customer education... and a major source of fresh content.

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