Rumors and whispers are suggesting 2016 will be the year Google starts supporting CPC, targeted video ads in search results. Is it time to say goodbye to plain, old text CPC ads in favor of video ads?
Common sense tells us two things: Google makes money with CPC advertising, and online video is the star of video content - increasing engagement and awareness for companies who do it right. Adding 2+2 makes us think the rumors are true. Be better prepared to use this new avenue for marketing and advertising.Read More