Posts tagged video marketing statistics
10 Video Marketing Statistics to Live By

Statistics can be a little boring. It’s OK, we said it. But in a world where data-rich marketing can propel brands to success, stats need to be taken seriously.

Video content can provide the best ROI of any marketing content your company puts out there. These are 10 up-to-date statistics that confirm what you probably already know - you need video content!

Read More
7 Video Marketing Trends for 2017

Technology makes everything move faster and part of the battle with modern marketing is to know what's coming around the bend.

With new channels to house visual data constantly popping up, it should come as no surprise that videos are being increasingly used in marketing campaigns. 2017 is bursting at the seams with potential opportunities to market video content.

Check out the top 7 trends for this coming year:

Read More
Video Infographic: 2016 Video Marketing Trends

The results are in from our 2016 Annual Video Marketing Survey!

250 marketers - from VPs to CMOs to CEOs - told us how their companies planned to use video content this year, what challenges they expect to face, how they'll measure video ROI and more.

In this post we present a video infographic and then break down the survey in a little more detail. See where your company stands compared to others in 2016.

Read More
2016 Video Marketing Trend: Testimonial Videos as a Priority

Marketing strategies and tactics are ever-changing. It pays to stay on top, or ahead, of the trends. In our 2016 Video Marketing Trends survey, we learned that Testimonial videos are the new #1 priority for marketers in 2016. They take away last year's number one spot from Explainer videos.

This third installment of our 2016 Video Marketing Trends series looks at why Testimonial videos have taken the lead, and offers 3 tips for making yours effective and successful.

Read More