Posts tagged CT
Make Content Marketing Dollars Stretch with Video

Who among us is not happy to see the phrase “Buy 1, Get 1 Free?” Or better yet, “3 for the Price of One?” There’s nothing like knowing we’re getting more for our money when it’s time to do some shopping. The same should be true for corporate video.

In this post we show real-life tips to help stretch your budgeting dollars.

 

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How Video Helped A Kickstarter Campaign

What's better than raising $50,000 dollars on Kickstarter for a new business venture? How about raising more than $105,000 for two new business ventures?

Davek Accessories NYC Inc., maker of an amazing line of high-quality umbrellas, was so happy with the success of their first Kickstartercampaign that they decided to do it again. This time with bigger goals and a bigger payoff.

They knew that the video for their first campaign had over 20,000 views and was an important part to their success. So we got a chance to work with them again to put together another video.

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Video Marketing Tips: Making a Quick Impression with Video

You have 8 seconds or less to keep people watching your video content. How do you make sure your video marketing content stands out and captures the attention of viewers? Believe it or not, it's a lot like going on a first date with someone.

These 5 simple, but often overlooked, tips for dates and videos are a good starting point.

 

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What Makes a Great Testimonial Video (Watch)

How do you make a testimonial video great? What are the elements that capture a viewer's attention?

Testimonial videos that use the face and words of your customer on camera are the most impactful. It's always better when great news about your product or brand comes from someone who has had real experience with it, and with whom the audience can relate. Making these person-to-person connections is the key to getting your return on investment.

Follow these 4 tips to make a connection with your viewers.

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